First Page Ranking Increases Traffic By 250%

Published on 15 February 2013 by arthur in SEO

Our SEO team have been carrying out a range of on and off-page SEO activities to boost our ski and snowboard hire client Rental Republic’s rankings for their Val d’Isère page. And the new first page position has resulted in a 250% increase in traffic to the website for related terms.

Rental Republic Stats in Analytics

In addition to SEO, we manage a number of digital marketing activities for Rental Republic including PPC Management and Web Design.

Look out next month for another new ranking!  For more information about our SEO services click here >>

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New Google Image Search Layout

Published on 29 January 2013 by Jason in Google, Industry News, SEO

Following a range of recent design changes, Google is currently rolling out a new layout/interface for its image results. Previously, if you clicked on an image from a list of their image results, you would be taken off to the site where the image was found. However, with this new interface you stay on Google’s results page while being shown the original image (usually larger than the thumbnail that Google provide on their results page). See below for an example:

New Google Image Results

You can see from the image above, that instead of taking you through to the source once the image has been clicked, Google instead provides you with the option to either  visit the page that the image is found on, view the original image or view the image details (size, etc.).

There are many reports from webmasters that visits from Google image results are down due to the above changes, and they are understandably aggrieved. A main positive of the change however, is reduction in the time it takes to see a larger version of the image when clicked (as you no longer need to visit and load the webpage that the image was found on).

You can read Google’s thoughts behind this recent change at http://googlewebmastercentral.blogspot.co.uk/2013/01/faster-image-search.html

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