Here at Clicky Media we’re keeping a close eye on the development so we can offer these to our clients as soon as they’re released.

The advertising side of Facebook has proved to be very profitable, with a lot of users now accessing Facebook via their mobiles, the next natural step was advertising on the mobile formats of the site.

Whilst it is not yet clear exactly how these ads will be utilised by Facebook, we’re already very excited about the possibility of new ventures with Facebook.

Keep an eye on our blog for more information as the ads are developed!

Sources – Mashable, New Media Age

Social Media is growing more and more by the day, with Facebook easily dominating the social media scene. There has been an array of new and exciting opportunities developed as the site has grown in popularity. One such opportunity is the Facebook Competitions, these are a great way of raising brand awareness and create a dialogue with the Facebook users.

Clicky Media have several clients currently utilising the Facebook competitions with great results.

There are a number of interesting ways to use a Facebook competition.

Photo or Video

This type of competition encourages users to ‘Like’ they’re favourite Photo or Video. This can be particularly effective if the users upload their own videos or pictures.

Quiz

A Quiz is a great was of generating buzz and encourages users to try and beat their friends scores, greatly increasing the reach as it is passed from user to user.

Raffle

A Raffle will develop a large number of followers but won’t encourage the same dialogue that other Competitions can. However this can be used to increase the number of Facebook Fans greatly, particularly when the user has to ‘Like’ the page in order to be entered in the raffle.

Vouchers

A Voucher is a great way to reward customers who are using your Social Media. When a user ‘Likes’ the page they receive the voucher for your store or product, encouraging loyalty and repeat sales.

To enter one of our latest competitions click the links below!

Thomas Pink – Click here>>

RDI – Click here>>

Rental Republic – Click here>>

For more information on how we can help you make the most of a Facebook Competition Click here>>

There are over 30 Million Users on Facebook in the United Kingdom alone, this handy infographic by Michele Caivano gives a useful breakdown of Facebook Users worldwide.

Source – Fortunecat.it

Check out how we could develop your Facebook Page Here >>

Over 1.8 million Facebook users have Christmas as a registered interest. Of that 1.8 million there is a definite split between those who are single and those in a relationship.

There is also a fair difference between Men and Women who have chosen Christmas as an interest, the Women taking a huge lead of over 550,00 more users who ‘liked’ Christmas.

There is quite an interesting split with the Age Groups who ‘Like’ Christmas too, with the users who are 13-19 years old talking an easy lead with over 1,000,000 users!

Lastly there is also a selection of Christmas related topics that Facebook users have the option of ‘liking’. Whilst Christmas has a grand total of over 1,375,000 users who have ‘liked’ the popular topic, Snow has a respectful 533,000 and Christmas Eve has over 150,000.

Stay tuned for more Facebook Statistics in the New Year.

Source – Facebook.com

The Lord Mayor’s Appeal 2012 has launched a new ‘Fit for the Future’ campaign. The aim is to promote, in the more deprived areas of the UK, better opportunities and health. This Appeal will help five specific charities, the primary of which being the ‘Bart’s and The London Charity’ for a Trauma Unit at The Royal London Hospital. Other charities to benefit are The Rowing Foundation, London Youth Rowing, Fields in Trust and Futures for Kids.

Here at Clicky Media we’ve been working with The Lord Mayor’s Appeal 2012 to help develop their Facebook page for their new campaign.

For information on our Facebook page services check out our website here>>

If you are interested in contributing to The Lord Mayor’s Appeal 2012, check out their Facebook page here>> or website here>>

It is time once again for a Clicky Media update on the Facebook statistics for the UK. Facebook continues to grow, with the number of users in the UK just passing the 30 million mark. 50% of all Facebook users will log on at some point today, speaking over 70 different languages. Worldwide, there are an impressive 250 million photos uploaded on average every day!

Today it’s the turn of the relationship status statistics. Overall Girls are still beating Boys on the total users with just over 15 million Girls to the 14 million Boys. There are almost 6 million single users on Facebook and only 44% of those are Women, so sorry guys but you’re a little outnumbered.

Relationship Status Comparison

Of these 30 million users on Facebook there is a definite divide between those who are in a relationship, those who are single and those who prefer not to say either way.

Here are some general Facebook Relationship Statisitcs:

Number of Single Users in some of the UK’s major Cities

Number of Single Users in each Age Group

If you would like any information regarding the Social Media services we offer or information about Facebook advertising check out our website www.clicky.co.uk or call us on 0845 257 1225

Source: facebook.com

If our fancy graph isn’t good enough, here are the figures in order of numbers of Facebook Users!

With Facebook Advertising we can target specific users with small pay-per-click ads which appear next to relevant users’ profiles.  Location is just one of the levels of targeting available – others include: age, gender, personal interests, job functions plus loads more!

If you want to know if your business can benefit from Facebook Advertising – contact a member of our team today on 0845 257 1225 or click here to find out more >>

The Brief…

The Care Council for Wales wanted a platform for the caring population to share information about careers in the social care sector in Wales. Social Media is ideal for this, so we’ve custom-built a super-stylish Care Careers Wales Facebook Page, Facebook Competition & two Twitter accounts (one Welsh & one English) to get people talking.

What we did…

Filled with exciting interactive functionality a great feature of the Facebook page is the ability to toggle between languages, thus accommodat- ing both Welsh & English speakers. After creating these brand new bilingual social presences, we then set about promoting & growing their following which involved creating an exciting Facebook competition giving users the chance to win an Amazon Kindle 3G plus Wifi.

From having no fans or followers, Care council for Wales now have a combined following of over 1,750 & growing…

To find out what we could do for your Facebook page, get in touch with us today on 0845 257 1225.

JD Parties offer spectacular Christmas parties with incredible West End star entertainment, opulent surroundings, sumptuous food and a festive atmosphere that gets everybody dancing the night away! The phenomenon of a Christmas party is, and has always been, a social affair. So in this new digital age, where “social” is now also very much online, JD Parties have an entirely new dimension to their festive extravaganzas.

At the beginning of the year we at Clicky media who thoroughly enjoy continuing to work with JD Parties, built them an entire new set of stunning social media presences for their 2011 themed parties. Now that we’re getting even closer to the Christmas season, we’ve stepped it up even further, with two amazing social media based competitions; a Facebook competition and a Twitter competition: a Competwition (seriously, that’s what it’s called and we love it!) .

The competitions offer a prize of a fantastic VIP Christmas party worth over £750. It’s a brilliant prize so it’s no wonder the competitions have already attracted a huge amount of attention, the great thing about Twitter and Facebook of course though is that the enthusiasm for the competitions can, and already is, spreading virally. The competitions are trending well and are also hugely helping to build JD Parties’ following on Facebook and Twitter. It’s a really exciting time for JD Parties and these competitions are certainly helping to build that buzz!

To see the competitions (and of course enter to try to win this amazing VIP Christmas party) click below:

JD Parties Facebook competition >> click here

JD Parties Twitter competition >> click here

Want to find out more about doing a social competition for your brand or organisation? Get in touch with us via the website or by calling 0845 257 1225 for a friendly chat.

The ads are then taken a step further, adding the expandable element. These ads will also expand to allow you to comment on the interaction and the ad message, as well as see other comments that have been made on it, in a similar way that Facebook users can now comment & “like” each others’ wall posts and statuses.

Sponsored Stories and Social Ads are becoming increasingly popular due to their appearance as more of a recommendation from a friend as opposed to a straight ad message, with the widely held belief that these are far more effective, generating more interest and clicks. By increasing the capacity for social interaction, these new ads look like they’re going to be even more powerful… watch this space!

If you’d like to find out more about different Facebook advertising options, give us a call today on 0845 257 1225 or get in touch via our website, click here >>

Source: Mashable