Get a quote.

tell us what you are looking to achieve & we will design a strategy to reach your goals. rather speak to someone? call 0800 222 9300.

Submit.

We'll do our best to respond within 2 working hours.

If you need a quicker response please call us on 0800 222 9300.

clicky.™

call 0800 222 9300 lines open at 9am today

Get a quote.
insight / 4 years ago

Chrome 25 makes all searches secure.

Google have released the new version of Chrome (version 25) and decided to make all searches secure, causing even more issues for Google Analytics. ...

Author.

Oliver Yeates

[CEO & Founder]

Published.

21/01/2013 @ 10:30am

Google’s browser will send all searches over a Secure Sockets Layer (SSL) connection. Chrome already does this for users who are signed in to Google: when they search from the address bar, their queries are sent over HTTPS. As of Chrome 25, however, the same will happen for users who aren’t signed in to Google.

In 2011 Google announced that they were introducing secure searches in the “interests of security”, however this has caused real problems for the digital marketing industry.

By making each search secure, website statistic packages (including Google’s very own Analytics) can no longer track the keyword used to find their website. See below keyword data from Google Analytics for our website:

In November 2011 Search Engine Land estimated that 39% of all Google searches were secure and this latest move from Chrome is likely to make this figure grow even further.

This issue only effects organic searches (from SEO, paid (CPC) traffic continues to track as before) but it is a really frustrating move from Google making our SEO reporting very difficult.

#more

fun / 19 hours ago

Clicky Island Discs / Katie.

company / 6 days ago

New starter / Katie.

news / 6 days ago

Display vs. Search Advertising: Where Should You Be Investing?.

company / 7 days ago

A day in the life / Rhian.

news / 1 week ago

🐶 MVS site launched.

insight / 2 weeks ago

How to write effective calls to action.

news / 2 weeks ago

Heather graduates from Google Squared.

fun / 2 weeks ago

work experience at clicky.

insight / 3 weeks ago

How to make your new website a success.

company / 3 weeks ago

Clicky team up with Sky to offer their new AdSmart platform to clients.

company / 3 weeks ago

watch this space.

news / 3 weeks ago

Professional Services CPD events in Chester.

news / 3 weeks ago

vintage clicky / Jan.

company / 4 weeks ago

Hello Nottingham.

company / 4 weeks ago

The Diana Award choose Clicky.

View more.

Award

We’re a Premier Google Partner.

Our Google Premier Partner status now has a full-house of all 5 company specialisms. We also manage more than £8million in ad-spend every year.

learn more