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insight / 3 years ago

Engagement Up for Weddings Client.

17% increase in budget sees 93% increase in conversions. More great work by our digital marketing team!...

22 views / 1 reading right now

Author.

Sam Gadsby

[Managing Director]

Published.

27/06/2013 @ 12:58pm

CHWV-Blog

Our client Country House Wedding Venues, have achieved some fantastic results recently. We were originally tasked with overhauling their digital advertising strategy and campaigns in 2011/12 (see case study) and the initial statistics were extremely positive. We are now into year two and the we have since continued our work which has coincided with the clients rapid expansion and the results keep improving!

Just 6 months into 2013 and even compared with last years achievements we have seen:

49.56% Increase In Website Conversions
34.99% increase in Goal 1
47.55% Increase in Goal 2
67.68% Increase in Goal 3
30% Improvement in Search Conversion Rates
20% Decrease in Search Cost-Per-Conversion
78% Increase in Display Conversion Rate

This equates to an overall 93% Increase in advertising conversions in 2013 thus far, despite an increase of only 17% in budget from the previous year.

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