Google launch dynamic remarketing across all verticals
Dynamic remarketing shows site visitors tailored ads that feature the products they viewed on your website, and related products they might be interested in.
For example “Let’s say you sell cars and offer hundreds of makes and models in multiple cities. With dynamic remarketing, you can build one ad that will dynamically show tailored messaging to your site visitors, like the cars they engaged with on your site, and similar cars in that city and price range.”.
Previously dynamic retargeting was only available in the retail sector and it is great to see this being rolled out to other verticals.
For more info contact our Digital Marketing team today.