MINTHIS: a masterpiece of design and unforgettable experiences
We’re delighted to announce the launch of MINTHIS, developed in partnership with brand innovators One Menagerie.
This is the second project we have had the opportunity to support One Menagerie and their team on, providing specialist technical development expertise to bring the newly established brand vision and identity imagined by the agency to life online.
An exquisite residential retreat nestled within a stunning hilltop location, Minthis Resort is a triumph; a desirable, premium community connecting residents with the refined simplicity of authentic Cypriot heritage and everyday life.
With over five million square feet of contemporary residences, villas and suites conceived by global architectural and consulting practice, Woods Bagot, Minthis has set new precedents for innovation, quality and effortless luxury living.
Last year, One Menagerie were briefed to re-strategise the brand and create a new identity for Minthis; repositioning the premium residential real estate development for the next generation of high-net-worth global homeowner-investors.
One Menagerie selected Clicky as a partner, drawing on our digital creativity and technical expertise to support the commercial objectives and build a market-leading site that maximised the beautiful visual content recently created.
The site was designed and developed over a number of months as part of a close partnership, working together to pioneer a new engaging digital presence for the brand with a lifestyle focus, rooted in wellness, nature and adventure, to better capture and engage Minthis’ audience.
Our key focus was to deliver an inspiring and immersive digital experience; evoking the contemporary visual identity, rich in emotive media and truly reflective of the architectural and design values lying at the heart of the brand.
A combination of white space, subtle animations, storytelling, interactive features and the high quality visual content produced by One Menagerie has resulted in a seamless website that truly captures a sense of the unique Minthis experience.
Sam Laurie, Creative Director at One Menagerie commented:
‘Our vision to transform the digital experience was underpinned by creative content and bringing human experience to the forefront. We used short moments of motion picture from our feature film – One Saturday – to showcase the distinct offer at Minthis. Clicky Media were great partners in delivering a market-leading website.’
Discover the luxury of Minthis for yourself.