Vivafolio's conversion rate doubles with new landing page
When embarking on any paid digital campaign it is always advisable to ensure you have an intelligently designed landing page to send visitors to – maximising the chance of the click converting into an enquiry.
A landing page is “a single web page that appears in response to clicking on an online advertisement. The landing page will usually display directed sales copy that is a logical extension of the advertisement” Wikipedia.
Vivafolio are a successful Cheshire business providing a range of bespoke glass bi-folding doors and skylights. We built their website ealier this year and we have been providing a range supporting services ever since.
The newly designed landing page for Vivafolio attempts to answer all the common questions the potential customer may have and encourage them to start the process of getting a quote for their bi-folding doors. The page is incredibly simple but intelligently laid-out and has been a great success since the page has been utilised for a paid search campaign.
The new page has doubled the conversion rate of the PPC campaign and the client is delighted.
If you want to find out what we could do to improve the conversion rates of your digital marketing campaigns, then give us a call today!
The Landing Page >>