Paid Social Specialist

Paid Social Specialist

📍 Location : UK based (Flexible)

🤑 Salary : (Dep. on exp.)

👩‍💻 Type : Permanent

We’re on the lookout for a talented Paid Social Specialist to join our team and manage several paid social accounts. You’ll be reporting to the Head of Paid Media and will have full autonomy over your portfolio of accounts, with the freedom to innovate and trial various strategies. This role would be suited to someone who is always looking for new and innovative ideas to further performance and exceed client goals.

Why Clicky?

Why Clicky?

As an agency, we’re committed to fostering meaningful relationships within our team and creating a culture where everyone excels. Our most important asset is our team, so we’re focused on making Clicky an amazing place to work. So much so that we’re officially one of the Top 100 Small Companies to work for in the UK, in the Top 40 of Media and Marketing Agencies to work for and we’re a certified B Corp. If you join our team, you’ll be offered:

  • 25 days holiday + your birthday + bank holidays

  • Healthcare

  • A competitive salary

  • A tailored personal development plan and clear career progression

  • The flexibility to work from home and the office

On top of all of the above, you’ll be working as part of a talented, passionate team to drive transformational digital performance for big brands.

We’re looking for someone who will thrive on exceeding our agency and client goals and who is always looking for new and innovative ideas to further performance. This role has considerable opportunity for progression for the right candidate and comes with a range of benefits.

Responsibilities and Duties:

  • Lead paid social strategies for your portfolio of clients, managing the daily optimisation of their campaigns.

  • Have an eye for great advertising – know great ad copy and creative when you see it and work closely with our creative team to brief, QA and help optimise ad creative on an ongoing basis.

  • Ensure you’re aware of your clients’ progress against their targets at all times, flagging any concerns/issues with senior team members.

  • Confidently manage budgets and ensure any spend variances are communicated and understood by wider members of the team and clients alike.

  • Keep up to date with social media and digital developments, trends, and industry changes and share this knowledge with the wider team.

  • Attend client meetings and new business pitches as the paid social expert on your accounts.

  • Work with the wider team to develop the agency’s paid social offering. 

  • Have an innovative and creative approach to solving problems using paid social to achieve client objectives.

  • Proactively work with other departments across the agency, ensuring that your workflow is aligned with the wider account team and client goals.

Qualifications and Skills 

  • 2+ years of hands-on experience in paid social, with demonstrable experience working with Facebook Ads Manager.

  • Thorough understanding of how paid social fits into a client’s wider digital strategy and commercial goals.

  • Experience in managing both direct response and brand campaigns.

  • Experience in managing marketing budgets and being able to demonstrate working toward targets.

  • Experience working in an agency environment managing multiple clients simultaneously.

  • Ability to communicate complex information and technical insight in a simplified way for internal and external stakeholders.

  • Working knowledge of GA4.

  • An innovative and creative approach to solving problems using paid social to achieve client objectives.


  • Experience working with additional paid social platforms, particularly LinkedIn Ads and TikTok Ads.

  • Experience working with Google Ads.

  • Familiarity with Google Looker Studio.

  • Understanding of ways to track paid social and wider digital activity 

  • A flair for writing ad copy that is fit for purpose and according to brand guidelines.

  • A commercial mindset

In return, we’re offering a highly competitive salary with a generous bonus scheme along with a wealth of other staff benefits such as the latest equipment, tailored personal development and career progression plans, a superb working environment with flexibility and regular social events.

If you think you’ve got what it takes to join our team, get in touch with us today.


Clicky Team Day 2023.

Our annual meet-up as an agency. This is how it went.