With ⅓ of the most viewed stories on Instagram coming from businesses, Instagram is a great visual platform to get your brand in front of highly relevant audiences. Owned by Facebook, Instagram uses the Facebook ad platform and therefore has the same targeting capabilities and a diverse range of creative ad formats, including a carousel, single image, video, and story ads.
The number of people learning about a product or service on Instagram is ever on the rise, with a significant percentage of users taking action after being inspired by a post. This represents a key opportunity for brands to get in front of users actively looking for inspiration and open to what’s relevant to them. If your business isn’t utilising Instagram ads you could be missing out on this engaged audience!
Our team is on hand to talk you through how our approach will deliver the results across the metrics that matter to you.