Call

Get A Second Opinion From A Premier Google Partner

We carefully manage over £12m in ad spend every year and have over 11 years experience of optimising Google Ads and Bing Ads campaigns. Let us take a look at your PPC campaigns and identify any areas where your budget is being wasted.

Claim Your FREE PPC Audit

Google Shopping

Google Shopping accounts for around 58% of retailers’ Google search ad clicks in the UK.

Google Shopping Explained

Google Shopping, formerly known as ‘product listing ads’, is an advertising channel available via Google Ads.

It allows you to display image based ads for individual products along with Google’s standard search results. Ads are served to users shopping around, or showing signs that they are ready to make a purchase.

With a few small exceptions, shopping ads are reserved for eCommerce websites selling tangible products, rather than services, and the ads are made up of an image of your product, the price and its name. The activity is powered by a shopping feed (essentially a big list of your products) which is held in what’s called a Google merchant centre account and then linked into Google Ads.

As Google shopping is specifically for eCommerce websites, it is incredibly easy to attribute actual revenue back to specific areas of spend, and we use this information to always make sure that your campaigns are generating the best ROI possible, and our work is focused on always improving your return.

Paid Search (PPC)

Find out more about our Paid Search service.

Learn more

Copied to Clipboard!

Prefer a form? Contact us via the enquiry page.

Oops, something went wrong!

Please click the button below to start again.