WooCommerce provides the perfect solution for those projects that need to be flexible and offer both an innovative and powerful solution, which allows you to run your online shop that works for your business and your business alone.
The platform is an excellent choice for a startup eCommerce site. It’s free, open source and has a large amount of flexibility. Items can be placed into categories, be a downloadable/virtual product and be reduced in a sale. There is a large amount of documentation available for WooCommerce making it one of the leading options for an online eCommerce site.