There are more ways than ever to use remarketing and where once it was a novelty or add-on feature for many advertising platforms, it’s now a fundamental part of all the marketing we do and we consider remarketing to be a must-have element of all new and existing paid search campaigns that we manage. Using remarketing we are able to adjust our strategy based on how people use your website and services, from serving different ad copy to targeting an audience segment more aggressively.
Data is at the very core of everything we do at Clicky. Which is why we consider remarketing an integral part of all the marketing we do.
Google Ads – formerly known as AdWords – is Google’s own advertising platform. Google Ads accounts for 33% of global advertising revenue, and 97% of Google’s revenue.Learn more
The numbers are staggering – YouTube has over a billion users, almost one-third of all people on the internet, in more than 88 countries. Each day these users watch a billion hours of content.Learn more
It allows you to display image based ads for individual products along with Google’s standard search results. Ads are served to users shopping around, or showing signs that they are ready to make a purchase.Learn more
Snapchat is a fun mobile messaging platform that allows users to send photos and videos (lasting no longer than 10 seconds) to friends in an instant.
Snapchat is the fastest growing social media platform, with 178 million daily active users, who spend 30 minutes on average using the app each day.Learn more
Gmail Sponsored Promotions (GSPs) or Gmail Ads appear at the top of people’s inboxes and expand to display images, videos and even contact forms.Learn more
Spotify is one of the world’s largest dedicated music streaming service with over 140 million active users and over 60 million subscribers across the world.Learn more
The Google Display Network (GDN) is a channel that allows you to serve image-based ads to users online, relevant to their interests and browsing habits.Learn more
Twitter’s global monthly users currently stand at 330 million, the perfect audience for you to advertise to.Learn more
In the United Kingdom alone, there are 905 million searches on Bing a month and the search engine has over 25% market share on desktop devices. Globally, the figures are even more impressive – an incredible 12 billion searches take place each month on Bing worldwide.
We have over a decade’s worth of experience and expertise managing Bing accounts.Learn more
The largest of the social platforms, Facebook has over 1.3 billion daily active users worldwide. This is perfect for businesses to reach both niche and broader audiences to promote their products or services.Learn more
With dynamic remarketing, we use multiple audience signals to serve dynamically generated ads which the products users look at when last on your site.
The adverts are super relevant and are a great way to capture users who got interrupted before they could complete a purchase on your website.
Segmenting, and specifically targeting basket abandoners can be a great way to recapture lost sales.
There are a number of reasons that website users may reach the basket but not make a purchase and using remarketing we are able to communicate directly with this audience. Using time-sensitive ads and promotional codes can be particularly effective for encouraging a user to return to your site and make a purchase.
For many advertisers, particularly those in B2B sectors, the purchase journey can be a long one. Remarketing can be a very effective way of encouraging softer actions over a longer period of time or to simply ensure you remain front of mind during your customer’s decision-making process.
Our pricing is simple and transparent. Our team will assess your campaigns and provide a quote for the time our team will need on a monthly basis to achieve your goals. Budgets for ad spend (clicks or impressions) are separate and are payable in addition to our fees.