Home and interiors is a visual-first category. Your customers are browsing Instagram for living room ideas, searching Google for "corner sofa" or "personalised gifts," and comparing options across multiple tabs before they commit. We build campaigns that show up at each of those moments with the right product, the right creative, and the right message.

We run paid media across Google Shopping, Meta, Pinterest, TikTok, and Microsoft Ads, with SEO and organic social working alongside to build lasting brand visibility. Every channel is planned as part of a single strategy, not in isolation, so your paid and organic efforts reinforce each other rather than competing for the same demand.

For Sofa Club, that combined approach delivered 298% year-on-year revenue growth across search, along with a first-page Google ranking for "corner sofa," outperforming established names like DFS and Sofology. For Lisa Angel, we built a cross-channel paid strategy across Google, Microsoft, and Meta that drove a 59% increase in paid media revenue during Q4, their strongest peak trading period ever.

Turning traffic into transactions

Getting the click is only half the job. We obsess over what happens next: the product page, the basket experience, the checkout flow. We design and optimise e-commerce journeys that reduce drop-off and increase conversion rate, so you get more revenue from the traffic you're already paying for.

Beyond the sale, we use AI and CRM automation to build long-term customer value. That means personalised post-purchase journeys, smarter segmentation, and data-driven insights that help you predict trends, reduce basket abandonment, and turn one-time buyers into repeat customers.

The challenges we solve for home and interiors brands

Standing out in a crowded market where marketplace giants and big-box retailers dominate search results and Shopping feeds. We build strategies that compete on relevance and creative quality, not just budget.

Seasonal peaks and promotional pressure, especially around Black Friday, January sales, and key gifting moments. We plan campaigns around your commercial calendar so your budget is working hardest when intent is highest.

Product catalogue complexity, whether you have 50 SKUs or 5,000. We structure feeds, campaigns, and landing pages to give your best-selling and highest-margin products the visibility they deserve.

Balancing brand building with performance. You need to grow awareness and inspire new audiences while still hitting your ROAS targets this month. We plan for both.