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Instagram™ Ads. New

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Campaign types.

Event Promotion / Service / Product Launch / Improve Perception / Increase Sales / Lead Generation / Increase Awareness / Increase Traffic

Mediums available.

Display Advertising / Mobile Marketing / Remarketing / Social Advertising / Video Marketing

Suggested verticals.

Automotive / Banking / Business / Education / Energy / Events / Fashion / Fast-Moving Consumer Goods (FMCG) / Financial / Food & Beverage / Healthcare / Insurance / Media / Property / Recruitment / Retail / Technology / Telecommunications / Transportation / Travel & Leisure

Approx. reach.

400 million users w/w*

* data accurate as of 04/05/2017
** suggested minimum budget only

Further info

Speak to.

Natalie Williams

[New Digital Business Administrator]

tel: 01244 456 397


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Has your business got a story to tell? Reach over 700 million active monthly users with Instagram Ads – one of the most creative and interactive ways to get your message across.


Instagram Ads can be used to support a plethora of business objectives, from awareness through to conversion, including:

  • Click to website
  • Website conversion
  • Mobile app installs
  • Mobile app engagement
  • Video views
  • Reach and frequency
  • Social engagement and interaction
  • Brand awareness and local awareness

60% of users say they discover new products on Instagram. 75% have taken action after being inspired by a post, while 80% follow a business.

Photo Ads

We all know a picture says a thousand words. Showcase beautiful imagery and highly visual creative content in the Instagram feeds of up to 400 million daily users around the world with Instagram photo ads. Story-telling is a colourful way to interact, inspire and engage with your audience, helping you to spread your brand message and inspire action. Photo ads are a powerful way to improve brand perception, brand awareness and even directly boost lead generation.

Video Ads

Fusing movement, sound and imagery into one compact 30-second video really encourages your creativity to flow. Instagram video ads fit naturally into a user’s feed and can help a user make a purchase decision – a crucial part of the buying process. Provide your own video creative, or enlist our dedicated video production service to film, animate and edit the perfect ad for your brand.

Carousel Ads

Carousel ads give your business more flexibility in brand or product storytelling, with the ability to include multiple images in a single ad format. We can pick the perfect combination of imagery for wider promotions, such as advertising separate ingredients for a particular dish or deconstructing a stylish outfit.

Instagram Stories

For fixed-term promotions and timely video content, there’s no better place that Instagram stories. Place your ad in a feature that 200 million people use every day, introducing a new way to get your brand in front of your target audience. One-third of the most viewed Instagram stories are from businesses, so your ads won’t be intrusive – they’re a natural part of the platform.

Sophisticated Targeting

Ensure your advertising budget is spent reaching exactly the right people, with sophisticated audience targeting tools in Instagram. Use standard filters like location and demographics, or get specific with in-depth behavioural targeting, custom audiences and intelligent audience automation. Our online advertising experts will devise a focused targeting strategy that will help you to get the best possible results.


Further info

Speak to.

Natalie Williams

[New Digital Business Administrator]

tel: 01244 456 397




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