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  • Case Study

    • Little Mistress

    10:1 return on investment from Search Marketing.

    Organic Search (SEO) Visit the site

    Style & substance: Search success in fashion

    Little Mistress brings you the latest trends and turns them into wearable and affordable women’s clothing.

    The boutique online fashion brand creates unique clothing ranges mirroring their brand ethos and commitment to Design, Quality, Value and Service.

    Little Mistress first came to Clicky to help improve organic search performance in a highly competitive and constantly evolving market. After achieving strong YoY performance, we then moved on to a combined search focus, for which we were set new ambitious goals.

    Visit the site

    Goals

    • ROI

      Deliver a 7:1 ROI from Search Marketing

    • Performance

      Improve organic visibility & performance
    “I love working with the Clicky team, they're very knowledgeable and friendly. We had a great improvement in organic performance with them and now we've also added PPC management, as a combined search approach is the best way to maximise performance.”
    Fabio Cancemi // Head of eCommerce & Digital Marketing

    Results

    Significant results with consistent improvements…

    The digital marketing strategy has been recognised by a number of industry awards, including the Northern eCommerce Awards which Little Mistress was shortlisted for Best eCommerce search/marketing campaign.

    10:1ROI from Search Marketing

    28%increase in organic revenue (2018 & 2019 vs 2016 & 2017)

    63%increase in organic revenue in the first year

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