A beautiful new site for Neville Johnson
We’re so excited to announce the launch of our latest client website, Neville Johnson.
Check out the site here >>
The project saw us work very closely with the fantastic team at Neville Johnson, in what proved to be a highly collaborative, cross-agency approach between the design and marketing departments in each business. This has resulted in a website that not only looks stunning, but focuses on delivering enhanced performance for the client, supporting their wider digital strategy.
With over 30 years’ experience, Neville Johnson create high quality, handcrafted furniture, designed according to their client’s exact specification. Neville Johnson approached Clicky with an exciting brief for a new, bespoke website. Their core objectives were to retain, but modernise, the essence of their existing design, focusing on building upon the results achieved to date whilst achieving first-class user experience, tailored to their audiences.
During our discovery phase, time was dedicated to the meticulous planning of the website structure, user journey and aesthetics, aiming to define an approach that would deliver against the commercial goals of the business, whilst allowing greater flexibility in the management of content.
As part of the build, the client also required a refresh of their content across the whole site that was in keeping with their brand. This task was undertaken by our content team who sought to optimise existing copy with the ultimate aim of improving user experience and increasing exposure in search engines. Our Natural Search team supported this effort by undertaking in-depth research into search volumes and trends to give the site the best traction post-launch.
We’ve loved working with Neville Johnson, and although only early days, the results are already looking very positive – achieving tangible results against the targeted metrics measured. We will continue to support the development and evolution of the site and the search strategy, and hope that this is the start of a long relationship with Neville Johnson!