A great day was spent yesterday at Google’s new HQ on a very rainy, spring day in London.
The day was designed specifically for Premier Google Partners and gave us all an insight into a range of new advertising products & services which will be available for us to use on our client campaigns in the year ahead.
We also heard from a few international agencies on their use of Automation and AI to help optimise campaign performance.
Clicky is invited to these days as part of their Premier Google Partner Status and it’s really nice to get some early insight into some exciting new technologies and to hear their feedback on their concept for the agency of the future which is nicely tied into our growth aims & agency direction for the year ahead.
It was also a great chance to have a look round their new HQ in Kings Cross which didn’t fail to impress. The central foyer was pretty impressive:
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