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Little Mistress & Clicky look to 2021

November 6, 2020 / Reading Time: < 1 minute /
Natalie Williams
Marketing Campaign Manager

Our partnership with Little Mistress began 3 years ago and we’re excited to be continuing into 2021! 

Little Mistress brings together a unique mix of products and brands at affordable prices. They stand for Design, Quality, Value and Service. 

Over the past year we have been working on a combined search strategy to allow us to capitalise and occupy the maximum amount of real estate in the search results.  

I love working with the Clicky team, they’re very knowledgeable and friendly. We had a great improvement in organic performance with them and now we’ve also added PPC management, as a combined search approach is the best way to maximise performance.

– Fabio, Head of eCommerce and Digital Marketing 

We’ve also supported the combined search efforts with comprehensive digital PR and outreach. One particular example was to obtain exposure for the Little Mistress x Kindred rainbow range in support of NHS Charities together campaign. 

We achieved 11,208 additional sessions and £20,000 in additional sales from organic and referral sources combined with an ROI of 7.14/1.

Working with Little Mistress for the 3 years has been a highlight for me, seeing the brand go from strength to strength and being able to extend our knowledge to all additional services within the business over time has been great. I look forward to the year ahead and seeing where our partnership takes us. 

– Anna, Account Director

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