Case Study / Sofa Club
Big results for the new leaders in sofas
Big results for the new leaders in sofas
Industries
Year
2023-2025
0%
0%
increase in revenue 🔥
0%
0%
Return on Advertising Spend (ROAS)
0st
0st
Google Pos. for "Corner Sofa" 🛋️
0%
0%
increase in revenue 🔥
0%
0%
Return on Advertising Spend (ROAS)
0st
0st
Google Pos. for "Corner Sofa" 🛋️
DiscoverY
Sofa Club’s mission is to create iconic sofa designs that amalgamate current trends with classic style to captivate a community of trend-loving, house-proud humans.
Their neutral colour palettes and practical fabrications mean their sofas adapt and change to the progression of personal taste. This means that Sofa Club styles always remain relevant, yet versatile and can be re-styled in line with current interior trends.
Client
Sofa Club
Year
2023-2025
DiscoverY
Sofa Club’s mission is to create iconic sofa designs that amalgamate current trends with classic style to captivate a community of trend-loving, house-proud humans.
Their neutral colour palettes and practical fabrications mean their sofas adapt and change to the progression of personal taste. This means that Sofa Club styles always remain relevant, yet versatile and can be re-styled in line with current interior trends.
Client
Sofa Club
Year
2023-2025
Solution
The focus was predominantly on driving volume and raising awareness, with a knock-on effect on creating a pipeline of future customers. Our approach to the workflow was simple, if an action couldn’t be originated back to achieving one of our key aims, we didn’t do it.
We approached this with a combined search strategy, ensuring Paid & SEO worked hand-in-hand to further our combined objectives. Improving on-page targeting and query term accuracy, with an aim of reducing CPCs and increasing volume and driving efficiencies across the team by completing and sharing combined keyword research and search query reports.
Solution
The focus was predominantly on driving volume and raising awareness, with a knock-on effect on creating a pipeline of future customers. Our approach to the workflow was simple, if an action couldn’t be originated back to achieving one of our key aims, we didn’t do it.
We approached this with a combined search strategy, ensuring Paid & SEO worked hand-in-hand to further our combined objectives. Improving on-page targeting and query term accuracy, with an aim of reducing CPCs and increasing volume and driving efficiencies across the team by completing and sharing combined keyword research and search query reports.
Results
Ranking above large, established players such as DFS, Oak Furniture Land & Sofology is no mean feat. This all wouldn't have been possible without the trust & faith of the Sofa Club team and the results achieve are a testament to the partnership.
Not only did our results exceed targets, but the YoY growth is really impressive achieving a combined search revenue of +298.22% YoY.
Results
Ranking above large, established players such as DFS, Oak Furniture Land & Sofology is no mean feat. This all wouldn't have been possible without the trust & faith of the Sofa Club team and the results achieve are a testament to the partnership.
Not only did our results exceed targets, but the YoY growth is really impressive achieving a combined search revenue of +298.22% YoY.
0%
0%
increase in revenue 🔥
0%
0%
Return on Advertising Spend (ROAS)
0st
0st
Google Pos. for "Corner Sofa" 🛋️
0%
0%
increase in revenue 🔥
0%
0%
Return on Advertising Spend (ROAS)
0st
0st
Google Pos. for "Corner Sofa" 🛋️