In the UK, the 25-44 demographic is the platform’s fastest-growing segment, and they are using it as their primary search engine for home inspiration. For property and renovation brands, TikTok is the new showroom. It is where "before and after" reveals go viral and where homeowners discover the specific glazing, garden designs, and kitchen layouts they want before they even speak to an architect.

We help you own this "discovery phase," turning passive scrollers into high-intent leads by placing your brand at the very start of their renovation journey.

On TikTok, slick, over-produced TV-style ads often flop. The algorithm favours authenticity—timelapses of an installation, candid site walk-throughs, and "explainers" from the tradespeople themselves. We don't just run ads; we engineer "native" content that fits the platform's language.

By showcasing the craftsmanship behind your finished product—the "messy middle" of a renovation—we build a level of trust that polished static images can't match. This approach doesn't just get views; it drives qualified enquiries from people who have seen your process and trust your expertise.

What We Can Create For You

You don't need a film crew to go viral. We turn your day-to-day work into high-performing ad assets using:

• The "Big Reveal" (Before & After): The most powerful tool in renovation. We sync your "rip-out" photos with your "finished project" shots to create satisfying, high-conversion transitions.

• On-Site Timelapses: From fitting a bi-fold door to laying a patio, we speed up the process to show the hard work and speed of your installation teams.

• Trade Secrets & Tips: Short, authoritative clips where you explain why a specific material matters or how to avoid common renovation mistakes. This builds immense authority.

• Tactile Close-ups: Slow pans of marble worktops, soft-close drawers, or wood grain textures. We focus on the sensory details that sell the feeling of quality.